Yes you're right and that is what I actually am trying to do. That is why I tried to buy one which works offline but it's practically impossible. The one I got was as close as it got. It only needs the app the first time you connect it to your network to set it up to run in developer mode, after that you can controll it via ZigBee http://www.yeelight.com/en_US/developer
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The question is: why do you need a light bulb with ZigBee?